Merchandising and marketing solutions to help grow your business.
McLane is a trusted partner to convenience retail businesses of all sizes, delivering America’s most beloved brands every day. We combine unmatched distribution scale, deep category expertise, powerful data insights, and marketing support to help retailers make smarter decisions, increase sales, and stay ahead of changing consumer demand.
Data-Driven Category Management Expertise
At our Center for Category Innovation, our expert category insight managers, merchandising analysts, buyers and supplier partners tap into one of the nation’s largest c-store data warehouses to bring forth objective sales data and market insights to empower retailers to better understand demand, forecast accurately to buy better, sell smarter and profit more.
- Optimize your product mix with high velocity, high value products
- Discover new, emerging brands trending in various social media channels
- Understand your shoppers through zip-code-level demographic and competitive analysis to identify key selling opportunities
- Uncover new and effective ways to merchandise in real-time
- Learn about key categories and industry trends to help you grow your business
McLane ensures we have access to new innovation and the best products in the market for our stores.
Jodi Leibowitz, Rotten Robbie
Smart Planograms Built for Your Stores
No two stores are the same. McLane’s Live-Image Planograms use store-specific data to recommend the ideal product mix and placement for each location, helping maximize every foot of shelf space.
- Optimize product placement
- Get access to the McLane Space Management Team
- Save time on store resets
Store Resets that Deliver Results
Save labor and minimize downtime. Improve accuracy and space allocation for product placement. Independent operators work with McLane’s Space Management Team to promote the design efficiency and effectiveness of their stores.
Digital Solutions for Exclusive Deals, LTOs, New Products and Key Category Insights
McLane customers have exclusive access to digital solutions that enable them to take advantage of the latest programs, promotions, and new products from the world’s leading CPG companies as well as emerging brands from fast growing smaller companies.
McLane's Emerging Brands
McLane’s Emerging Brands marketplace is a fast, easy way for retailers to instantly source new, local, trending, values-based, and better-for-you brands to differentiate their product assortment, stand out from the competition, and deliver a more personalized shopping experience.
McLaneXpress
McLaneXpress is another innovative solution for smaller retailers who need a variety of pick and ship options but still want access to top-selling grocery merchandise such as tobacco, salty snacks, candy and more. Items from McLaneXpress can easily be added to weekly scheduled drops or drop-shipped as needed via third-party carriers.
McLane provides exceptional category insights. They keep Everyday stores up to date with the newest items and planograms they see at the store level.
Mark Norek, Everyday Stores
McLane Engage: Where Retailers and Suppliers Grow Together
McLane Engage is McLane’s signature, invite-only industry event—bringing convenience retailers and supplier partners together for three days of meaningful connection, exclusive buying opportunities, and practical insights. From event-only deals to education and face-to-face collaboration, Engage is designed to drive real business impact—before, during, and after the show.
Powerful Branding and POS Support
Great product and programs deserve equally powerful presentation. McLane helps retailers bring products to life in store with compelling branding, engaging point-of-sale materials, and data-driven merchandising support that captures attention, encourages trial, drives impulse purchases, and builds customer loyalty.
- Branded Displays & Signage: Capture attention and inspire impulse purchases with eye-catching merchandising.
- Staff Training & POS Materials: Equip store teams to deliver a consistent, seamless experience that strengthens customer confidence.
- Data-Driven Insights: Optimize pricing, promotions, and placement to help increase sales and repeat visits.